Arguably the owners of the most iconic emblems in fashion history, adidas and Gucci have joined forces to create a collection where playfulness is encouraged, activity is inspired and reinvention is vital. Merging casual codes with contemporary timelessness, the capsule plucks the most iconic silhouettes of Gucci’s lineage, deconstructing them into comfort-first sports styles that are homogenous with the adidas brand.
Expanding on the sartorial streetwear creations that debuted on the runway, the collection shatters the expectations of everyday sportswear — from innovative cuts on trousers and skirts to bold bowling shirts and stretchy jumpsuits. Amongst the capsule, the adidas trefoil and iconic triple stripes mix with the interlocking Gucci logo, horsebit and GG monogrammed canvas — pasted across a dynamic ready-to-wear wardrobe and range of accessories.