Wonderland.

7 MONCLER FRAGMENT HIROSHI FUJIWARA

The “Godfather of streetwear” has been tapped for the latest 7 Moncler Fragment collection.

7 MONCLER FRAGMENT HIROSHI FUJIWARA_COLLECTION IMAGES (15)
7 MONCLER FRAGMENT HIROSHI FUJIWARA_COLLECTION IMAGES (15)

“One house, different voices.” Moncler Genius have long been giving a voice to personal creativity with their pioneering hub – inviting designers to give their unique take on the brand (nods to JW Anderson and Richard Quinn).

The latest designer to take the helm is “godfather of streetwear” Hiroshi Fujiwara – who has turned the ordinary into the extraordinary with his brand new collaboration. Vintage, military, urban and tech references get a contemporary and fresh twist – splashed upon streetwear staples for maximum effect. Bomber jackets emblazoned with the cover art from Kool & The Gang’s Spirit of the Boogie, and sweaters featuring the longitude and latitude of Fujiwara’s favourite Parisian restaurant. And in a collaboration with sneaker titans Converse, the iconic Chuck Taylor comes in two colourways, featuring a Japanese minimal box stitch.

Find out more at moncler.com View the campaign video below…

7 MONCLER FRAGMENT HIROSHI FUJIWARA_COLLECTION IMAGES (28)
7 MONCLER FRAGMENT HIROSHI FUJIWARA_COLLECTION IMAGES (18)
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7 MONCLER FRAGMENT HIROSHI FUJIWARA_COLLECTION IMAGES (28)
7 MONCLER FRAGMENT HIROSHI FUJIWARA_COLLECTION IMAGES (18)
7 MONCLER FRAGMENT HIROSHI FUJIWARA_COLLECTION IMAGES (10)
7 MONCLER FRAGMENT HIROSHI FUJIWARA_COLLECTION IMAGES (23)
7 MONCLER FRAGMENT HIROSHI FUJIWARA_COLLECTION IMAGES (9)
7 MONCLER FRAGMENT HIROSHI FUJIWARA_COLLECTION IMAGES (20)
7 MONCLER FRAGMENT HIROSHI FUJIWARA_COLLECTION IMAGES (23)
7 MONCLER FRAGMENT HIROSHI FUJIWARA_COLLECTION IMAGES (9)
7 MONCLER FRAGMENT HIROSHI FUJIWARA_COLLECTION IMAGES (20)
7 MONCLER FRAGMENT HIROSHI FUJIWARA

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