Stonehenge is pretty majestic. And at over 4,000 years old, the national heritage site is nothing short of mysterious. But sexy? Aries thinks so.
The brand’s creative director Sofia Prantera has partnered with Turner Prize-winning artist Jeremy Deller on a collection celebrating “Wiltshire B4 Christ”, using graphics inspired by Stonehenge’s trilithon structure alongside runic symbols, ancient pottery, and slogans including “Make Archaeology Sexy Again”.
The dreamy collection (featuring staple Aries logo t-shirts and tie-dye hoodies) will coincide with a photo book shot by Sheffield-born photographer David Sims, alongside a “Wiltshire B4 Christ” exhibition opening at 180 Strand on January 16, which will showcase both the photographs and clothing.
Visit “Wiltshire B4 Christ” from January 16 – 27 at The Store X, 180 The Strand. The exhibition will be open daily (for free), from 12-7pm.