Wonderland.

BURBERRY

The house unveils a sensual new fragrance, the scintillating Burberry Her Elixir de Parfum.

Photography: Joana Gauer
Styling: Johanne Mills
Art direction: Aparna Aji

Photography: Joana Gauer

In a move of elevation, Burberry heralds the adventurous spirit that runs throughout the house with a sparkling new fragrance for women – the Burberry Her Elixir de Parfum.

At the spearhead of the campaign is Fran Summers, whose wild beauty lends itself well to the Burberry Her Elixir de Parfum. Fuelled by free-spiritedness, and sensuality – the angel wings drive home the fragrance’s grounded ethereality.

Lensed by the one and only Mario Sorrenti, the campaign paints a reimagined portrait of the modern woman. Chasing adventure above an unrelenting cityscape, today’s woman finds solace in the surreal

The bottle all the more elevates the house’s previous fragrances. A deep, opaque pink – the Burberry Her Elixir de Parfum’s boldness is echoed. Possessing Burberry’s signature fruity notes, the fragrance is intensified by red berries and jasmine. With vanilla and amber added to the mix to round the scent off, what results is an irresistibly captivating perfume that takes a hold of your senses.

Burberry Her Elixir de Parfum is now available at The Perfume Shop, head here for more…