TikTok’s ability to catapult a soundbite to viral status is no secret. And as of late, there has been one track, in particular, making its way around our brains in a never-ending cycle. After his hilarious stint on the famed British YouTube series, Chicken Shop Date, journalist Louis Theroux quickly realised that his attempt at rapping on the show had become somewhat iconic. So naturally, he and the show’s host, Amelia Dimz, decided to join forces a second time in a bid to ride the wave of their success and bless us with the masterpiece that is the official music video for “Jiggle Jiggle”.
Calling on fellow TikTok dominator and singing sensation Jason Derulo, the duo and Manchester-based producers Duke & Jones have not only given us a repeat-worthy remix to the beloved track, but paired it with visuals, overflowing with references and whimsy. From Dimz and Theroux cruising around town, nugget air freshener hanging in the window as they do so, to diner-goers sipping on red, red wine, the music video is a captivating ode to the tune and its takeover of the current zeitgeist.
To see Louis, Amelia and Jason in action, head below…