Digging into the indoctrinating milieu of a social media-dependent society, Sam Nitsch drops his introspective new track, “Follow Me”. A poignant reflection of how meaningless real human interaction has become, “Follow Me” points a mirror to its audience — forcing them to recognise the ways in which we have invited a narrative into our lives where respect is earned by clout, and cancel culture threatens us every day.

With a moody beat underpinning the witted lyricism, Sam Nitsch creates a hypnotic melody that gently sways you under its spell — much like the media platform Nitsch artfully sings of. Fittingly accompanied by an interactive lyric video, Sam demonstrates how much we have accustomed to swiping, double-tapping and posting — bringing the concept of the track full circle.

Fearless in approach and seamless in execution, Sam Nitsch is an artist that boasts the appeal of your very closest friends — you agree with everything they say, and find it almost impossible not to listen.

To stream the track now, head below…