Fashion and art are often considered synonymous, yet taking the relationship to new heights, artist Cassius Hirst collaborates with Prada to create a spellbinding collection of sneakers; featuring four styles in 22 variables. Whilst sneakers have always been considered a canvas to Cassius Hirst, who goes by Cass, the new capsule stands for more than just painting something new — rather, it is a transformative project that takes the 20th-century design of Prada’s America’s Cup sneakers and catapults them onto the feet of a 21st-century generation.
CASS × PRADA
The artist teams up with the Italian fashion house to create an evolutionary lineage of sneakers.
“The brain scan represents hope and knowledge in a world of shadows and uncertainty. The brain is where the thoughts happen – for me it all became about creativity and the creative process. I’ve learned that sometimes we have to look inside ourselves to see what’s really going on. We shouldn’t be afraid of that,” says Cass.
Captured in still-motion style imagery, the collection consists of four sneaker styles: ATT4CK, D3CAY, SUST4IN and REL3ASE. From the studded features to the distressed fabric, from the solid brights to the neon-spray finishes, each sneaker perfectly embodies its namesake — bringing the concept of evolution full circle.
To explore the collection in full, head to prada.com now.