When it comes to birthdays, we like to go all out and Louis Vuitton are on the same wavelength as they celebrate the 200th anniversary of their Maison founder. Launching the party today, the iconic house will be celebrating the man behind the brand globally as they showcase their very own video game, embedded with NFTS, new visual merchandising, a novel by French writer Caroline Bongrand and an unprecedented documentary that with retrace the story of the young pioneer.
But first, we are introduced to six innovative and transpirational worlds that take us on an action-packed adventure in an immersive video game. Starring their iconic mascot Vivienne, the game allows players to explore Vuitton’s extensive history and creativity through seamless storytelling and fun-filled NFTs. Available via an app available on the Apple Store and Google Play, the game takes you from world to world before eventually settling at a festive birthday destination.
For more information on the celebration visit louisvuitton.com