Wonderland.

BOSS × FORMULA E

The brand has partnered with the sustainable racing initiative for a spectacular two-day event at London’s Royal Docks and ExCeL London exhibition centre.

Cara Delevigne
Cara Delevigne

While the world is currently working towards a greener future, it is fair to say that there are some sectors of society that are still assumed to lack an environmental conscious. And, this includes the racing community. But, sustainable racing initiative Formula E is here to change this. Taking to the streets of London for its festivities this week, the sporting event joined its official apparel partners, BOSS, for a glamorous and environmentally conscious two-day affair.

Held at the Royal Docks and ExCeL London exhibition centre, the event was filled with all of the grandeur and excitement synonymous with racing, but at no environmental cost. Holding the impressive title of a certified net-zero carbon event, electric cars took centre stage at the forward-thinking sporting celebration as BOSS’s stylish presence elevated the decor, proving that sustainability does not mean sacrificing quality in any sense of the word.

And, with a star-studded crown dressed in sleek BOSS outfits in attendance, including the likes of Lottie Moss and Cara Delevingne, the event was made all the more spectacular.

Head to hugoboss.com for more information…

Charlotte de Carle
Lottie Moss and Raye
Christian Bourdin in BOSS
Charlotte de Carle
Lottie Moss and Raye
Christian Bourdin in BOSS
The ABB FIA Formula E Heineken London E-Prix
London Eprix Pre Event
The ABB FIA Formula E Heineken London E-Prix
London Eprix Pre Event
Amber le Bon in BOSS
Amber le Bon in BOSS
BOSS × FORMULA E

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