Because of our everlasting, borderline-irrational adoration for the Matrix trilogy, we will always stan Keanu Reeves *coughs* Neo, in any form of leather. And now, to appease our obsession for yet another 20 years, the fully-fledged internet’s daddy has now become the face of Saint Laurent – in leather, no less.

Announced by creative director Anthony Vaccarello, Reeves is the latest to star in the Saint Laurent’s Fall 2019 menswear campaign – previously fronted by the likes of Travis Scott, Lennon Gallagher and Marilyn Manson in previous seasons.

Shot by British legend David Sims, the black and white images (to grace phone backgrounds everywhere and demand to be hung up in great halls all over the land) show the John Wick star in contemplative poses (WHAT ARE YOU THINKING ABOUT), wearing various YSL fall pieces including aviator sunglasses, pinstripe suits and a burly flight jacket.

The obsession deepens,

Find out more at YSL.com