A legendary collaboration with Pornhub. A smattering of ice-cold influencers and brand champions (ayo, models and musicians) showcased on their Insta. And let’s not forget, one brazen, tongue-in-cheek brand name. One thing is clear from the outset: Moose Knuckles is not your average outerwear brand.
Established in 2007, the Canadian home-grown company sought out to make a name for itself as “the leanest, toughest and most luxurious sportswear in the world,” and started out small with two now-iconic staples – the fur-trimmed parka and ballistic bomber. Over the years, with the introduction of more of their signature bold, but premium styles, the brand has gone from strength to strength.
And for AW18, our obsession is well and truly alive, with the brand merging two distinct themes, “danger” and “luxury.” Yassss. So, think everything from their more classic bombers and shearling jackets, to outrageous clashed-up parkas with graffiti print and loud fur-trims.
And it’s Christmas, so we’re all for being spoiled for choice. Lines extend to mens, womens, kids, sportswear and even accessories (because brrr, it’s cold).
Find out more here at mooseknucklescanada.com