Wonderland.

Preview: Joseph Turvey AW15

Taking inspiration from cult horror films, Joseph Turvey’s streetwear aesthetic takes a darker turn for AW15.

Joseph Turvey
Joseph Turvey

It’s hard to find romance in streetwear. Sweaters and shorts don’t scream out classic glamour or beauty. But look a little closer at Joseph Turvey’s collection and you’ll find intriguing storytelling and true craftsmanship.

Having used intricate embroidery, Guipure and Chantilly lace and digitally printed illustrations, Turvey’s line is anything but basic. Yes, it’s streetwear at its core but with inspiration stemming from folk stories and old wives’ tales, like ‘Little Red Riding Hood’, there’s a narrative within. Joseph says, “On the surface these tales are very innocent but have a much darker hidden message which was something I wanted to explore within the collection.”

This transpires as the combination of luxury fabrics and typical sportswear nylons and scubas. Even the colour palette has a deeper meaning, based on Clive Barker’s Buttonface from Nightbreed, it’s a fleshy hues of peach, gold and black.

Photographer
Damien Fry
Stylist
Sam Carder
Make Up
Athena Paginton
Hair
John Knigh
Model
Michael Morgan AMCK
Boots
Dr. Martens
Socks
Pringle
Preview: Joseph Turvey AW15

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