Our friends over at Paul Smith have conjured up some winter stunts with their Autumn/Winter 2013 underwear campaign! Against the breathtaking background of the French Alps and set to the tunes of London’s very own Snakehips, director Sebastien Montaz-Rosset captures athletes Antoine Moineville and Tancrede Melet feat from peak to peak, dressed head to toe in Paul Smith FW13. The thrill seekers end up in nothing more than their Paul Smith briefs to save their tails, quite literally.
The show stopping underwear will be available to view and share from paulsmith.co.uk from 10am GMT on Tuesday 1st October 2013.
Words: Yohana Lebasi