Wonderland.

SS14 BACKSTAGE: ASHLEY WILLIAMS

 Fashion East finale, ‘Dream Boat’ by Ashley Williams.

 

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What?

Ashley Williams is a total Dream Boat and so are her clothes. Worn by everyone from Rihanna to Rita Ora, Ashley’s collections always have an obvious theme, from her Happy Ashley prints to last seasons Elvis extravaganza this season was no different. SS14, ‘Dream Boat’ gave away the nautical theme. From Speedboats and SpongeBob SqaurePants to swimsuits, sun hats and ‘SOS’ emblazoned dresses. Referencing 80’s Miami Ashley presented a super wearable, clean and slick summer collection.

Who?

Front Row = Harry Styles (wearing cigarette print tee), Nick Grimshaw, Pixie Geldoff, George Barnett, Alasdair McLellan, Eliza Doolittle, etc etc.

Where?

Ok, you get it by now. All the shows were in the Topshop show space BUT here’s a list of stores in which Ashley Williams is stocked – should you wish to buy yourself a treat!

Machine A, Collete, V files, Sister Tokyo, K3, Joyce and The Grocery.

Want?

Hammerhead shark bag

 

Words by Danielle Emerson

Photography by Sandra Leko