{"id":62501,"date":"2016-01-07T10:52:02","date_gmt":"2016-01-07T10:52:02","guid":{"rendered":"http:\/\/www.wonderlandmagazine.com\/?p=62501"},"modified":"2017-08-01T16:46:52","modified_gmt":"2017-08-01T16:46:52","slug":"j-w-anderson-x-grindr","status":"publish","type":"post","link":"https:\/\/www.wonderlandmagazine.com\/2016\/01\/07\/j-w-anderson-x-grindr\/","title":{"rendered":"J.W. Anderson \u00d7 Grindr"},"content":{"rendered":"

Don’t have a coveted J.W. Anderson ticket for this weekend’s AW16 show? Just log on to Grindr instead.<\/p>\n

\"IMG_3922-1_1-682x1024\"<\/a><\/p>\n

In keeping with their PR makeover, Grindr are upping their fashion status by showing J.W. Anderson’s AW16 show live this weekend at London Collections: Men. It’s unlikely that the pairing between the gay hook-up app and the fashion week favourite will have much influence on the designer, but rather the reverse\u00a0as\u00a0Grindr are trying to clean up their brand. (A shame in a way, we think, to shake off\u00a0their unapologetically promiscuous reputation.)<\/p>\n

Reported by\u00a0The New York Times<\/em>, Anderson said he wanted to show the sexy side of fashion through the collaboration. We’re having all sorts of thoughts on what the collection could look like following this announcement.<\/p>\n

Landis\u00a0Smithers, head of collaboration and marketing at Grindr said that fashion \u201ca very big topic of interest for a certain segment of our consumer,\u201d while Anderson himself called the collab a “no-brainer”. Better sign up now.<\/p>\n

\"IMG_4001_1-682x1024\"<\/a><\/p>\n

Photographer<\/strong>: Sophie Mayanne<\/p>\n","protected":false},"excerpt":{"rendered":"

Don’t have a coveted J.W. Anderson ticket for this weekend’s AW16 show? Just log on to Grindr instead.<\/p>\n","protected":false},"author":4,"featured_media":62505,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9418],"tags":[7954,7955,1018],"acf":[],"yoast_head":"\nJ.W. Anderson x Grindr | Wonderland Magazine<\/title>\n<meta name=\"description\" content=\"Don't have a coveted J.W. Anderson ticket for this weekend's AW16 show? Just log on to Grindr instead.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wonderlandmagazine.com\/2016\/01\/07\/j-w-anderson-x-grindr\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"J.W. 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