{"id":53044,"date":"2015-07-07T09:35:07","date_gmt":"2015-07-07T09:35:07","guid":{"rendered":"http:\/\/www.wonderlandmagazine.com\/?p=53044"},"modified":"2015-07-10T12:04:24","modified_gmt":"2015-07-10T12:04:24","slug":"one-watch-clara-martin","status":"publish","type":"post","link":"https:\/\/www.wonderlandmagazine.com\/2015\/07\/07\/one-watch-clara-martin\/","title":{"rendered":"One To Watch:  Clara Martin"},"content":{"rendered":"<p>Sportswear and suiting married together with translucent coating and pockets for all of your possessions, we&#8217;re keeping an eye on Clara Martin&#8217;s designs.<!--more--><\/p>\n<p><a href=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/07\/21.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-large wp-image-53052\" alt=\"21\" src=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/07\/21-767x1024.jpg\" \/><\/a><\/p>\n<p>Middlesex University grad Clara Martin is a name to learn. After flirting with themes of childhood nostalgia for her 2013 graduate collection, she&#8217;s moved into the competitive luxury sportswear arena for SS16 but Martin can hold her own. With boxy silhouettes, loose cuts, pastel shades and a pic n mix selection of materials on offer in the line she showed at LC:M SS16, there&#8217;s still a fondness for youth in the strawberry sherbet tones and schoolboy shorts but everything&#8217;s been pared down for wearability this season.<\/p>\n<p>We caught up with the designer to talk about past collections, her design process and dreams of dressing everyone&#8217;s favourite royal, Prince Harry.<\/p>\n<p><a href=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/07\/11.jpg\"><img decoding=\"async\" class=\"aligncenter size-large wp-image-53051\" alt=\"11\" src=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/07\/11-767x1024.jpg\" \/><\/a><\/p>\n<p><strong>How old were you when you realised you wanted to be a designer?<\/strong><\/p>\n<p>It wasn\u2019t really until college, when I was doing my A-Levels, that I realized that I wanted to become a designer. When I was younger, I hated sewing!<\/p>\n<p><strong>Both your parents are designers too, did they encourage you to design when growing up?<\/strong><\/p>\n<p>My mother and grandmother are actually the designers in my family, and although I am fully supported now, it wasn\u2019t their career of choice for me. My mum wanted me to become a lawyer!<\/p>\n<p><strong>What drew you to menswear, and do you think you&#8217;d ever cross over to womens?<\/strong><\/p>\n<p>I love menswear because I feel like you can be more creative, and there is so much that hasn\u2019t been done yet! For me, I don\u2019t see enough playfulness in menswear, and I see that as a challenge, which I love to take on.<\/p>\n<p><strong>You focus on feelings of nostalgia when working, can you talk us through your design process?<\/strong><\/p>\n<p>I love to have references in my research that others can quickly relate to. I think when designing clothes that aren\u2019t entirely conventional, there needs to be something that people can understand, and for me that is childhood.<\/p>\n<p><strong>What message did you want to get across with the collection?<\/strong><\/p>\n<p>This collection is about expressing yourself with more wearable pieces that simultaneously act as standout pieces. I want men to understand the idea of wearable concept \u2013 clothes that hold a deeper meaning beyond just being an item of clothing and to also feel excited by wearing colour.<\/p>\n<p><strong>You seem to be completely reinventing the suit into something more playful and fun, what made you want to give it a makeover?<\/strong><\/p>\n<p>I feel like a lot of menswear needs updating, and for me, having a contemporary feel to the classics, as we know them, is a way of doing it. I play around with matching sets this collection, like my Jordy tracksuit and the Nathan tees and Fedell shorts. It\u2019s a sort of nod to sportswear but also an attempt at carving out a new lane with mens casualwear.<\/p>\n<p><strong>You&#8217;ve experimented with 2D shapes becoming 3D through panels, construction and knit for collections &#8211; why did you decide to use such bold techniques and fabrics?<\/strong><\/p>\n<p>Fabric manipulation is a part of playfulness and is also a nod to my personal childhood, which I remember, being a blur of play-doh and sugar paper! I approach every collection thinking about fabrics and the feel of the silhouette first, so there is often a lot of sampling with glue, paper and felt tips.<\/p>\n<p><strong>Who is the ultimate &#8216;Clara Martin\u2019\u00a0pin-up guy?<\/strong><\/p>\n<p>I don\u2019t think I have one yet, but I would love to dress Jaden Smith or somebody like Prince Harry. I think he\u2019d understand the brand.<\/p>\n<p><strong>Describe your latest collection in three words.<\/strong><\/p>\n<p>Energetic, playful, luxury.<\/p>\n<p><strong>Your AW15 collection has a boy scout vibe going on, what was the inspiration and meaning behind this collection?<\/strong><\/p>\n<p>My younger foster brother was my muse for AW15, and it was about the juxtaposition of a hot-tempered young man being put through the process and discipline of Boy Scouts. I used many textures and different fabrics, suede, merino wool, patent leather, cottons and silks and focused on branding and making creative clothes luxurious. Almost like refining a wild creative.<\/p>\n<p><strong>You chose to use more muted colours, in comparison to your SS15 collection where you used bright bold ones, why was this?<\/strong><\/p>\n<p>I use colour to represent the mood of my collections, and I guess AW15 had a somewhat darker tone in comparison to my SS15. The reds and blues of the Spring Summer 2015 collection were to demonstrate a new technique with knit, where I used hair weave as fabric. I wanted a bright and attractive collection and to also use knitwear in a different form within menswear.<\/p>\n<p><a href=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/07\/54.jpg\"><img decoding=\"async\" class=\"aligncenter size-large wp-image-53047\" alt=\"54\" src=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/07\/54-767x1024.jpg\" \/><\/a><\/p>\n<p><a href=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/07\/61.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-53046\" alt=\"61\" src=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/07\/61-767x1024.jpg\" \/><\/a><\/p>\n<p><a href=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/07\/51.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-53049\" alt=\"51\" src=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/07\/51-767x1024.jpg\" \/><\/a><\/p>\n<p><a href=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/07\/53.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-53048\" alt=\"53\" src=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/07\/53-767x1024.jpg\" \/><\/a><\/p>\n<p><a href=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/07\/41.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-53050\" alt=\"41\" src=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/07\/41-767x1024.jpg\" \/><\/a><\/p>\n<p><a href=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/07\/721.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-53045\" alt=\"72\" src=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/07\/721-767x1024.jpg\" \/><\/a><\/p>\n<p><strong>Direction &amp; Photography<\/strong>: Rhys Frampton<\/p>\n<p><strong>Production Assistants<\/strong>: Assist London<\/p>\n<p><strong>Editing<\/strong>: Chris Sharrock<\/p>\n<p><strong>Film<\/strong>: Arash at Assist London<\/p>\n<p><strong>Styling<\/strong>: Way Perry<\/p>\n<p><strong>Styling Assistant<\/strong>: Vincent Pons<\/p>\n<p><strong>Grooming<\/strong>: Ben Jones<\/p>\n<p><strong>Grooming Assistant<\/strong>: Joshua<\/p>\n<p><strong>Models<\/strong>: Lewis Bryant, Ollie Pallister, David Frampton, Jakub, Jeremy Matos all at SUPA Model Management<\/p>\n<p><strong>Shoes<\/strong>: Sebago<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sportswear and suiting married together with translucent coating and pockets for all of your possessions, we&#8217;re keeping an eye on Clara Martin&#8217;s designs.<\/p>\n","protected":false},"author":4,"featured_media":53048,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9418],"tags":[5589,5848],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>One To Watch: Clara Martin | Wonderland Magazine<\/title>\n<meta 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