{"id":45754,"date":"2015-02-25T15:34:28","date_gmt":"2015-02-25T14:34:28","guid":{"rendered":"http:\/\/www.wonderlandmagazine.com\/?p=45754"},"modified":"2015-02-26T19:44:14","modified_gmt":"2015-02-26T18:44:14","slug":"reject-everything","status":"publish","type":"post","link":"https:\/\/www.wonderlandmagazine.com\/2015\/02\/25\/reject-everything\/","title":{"rendered":"Reject Everything:  Edward Meadham, Arvida Bystrom &#038; Viv Albertine"},"content":{"rendered":"<div title=\"Page 1\">\n<p>We bring together Edward Meadham, Arvida Bystrom and The Slits front woman Viv Albertine together in a film by Sharna Osborne.<!--more--><!--more--><\/p>\n<p><iframe src=\"\/\/player.vimeo.com\/video\/120515605?color=ffffff&amp;title=0&amp;byline=0&amp;portrait=0\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe><\/p>\n<p><em>Taken from the Spring Fashion Issue of Wonderland Magazine:<\/em><\/p>\n<p>\u201cReject Everything\u201d was\u00a0the fierce statement proclaimed\u00a0at London fashion designer duo Meadham Kirchhoff\u2019s street-cast SS15 show. Arriving at the event, you would have seen the set designed within an almost post-apocalyptic space in which bloodied tampons swung from the branches of trees. It played out like the pages of a fanzine; paying tribute to some of fashion\u2019s most lauded designers, with Dame Westwood and Malcolm McLaren top of the list. Presenting each guest with a personal booklet, Edward Meadham and Benjamin Kirchhoff gave onlookers before finding herself inspired an insight into their world. Listing pro-lifers, women against feminism,\u00a0fathers and celebrity culture in their handwritten \u201chate\u201d list; and mothers, fags, dykes, queens, The Queen and Viv Albertine of The Slits under \u201clove\u201d.<\/p>\n<div title=\"Page 1\">\n<p>Had you been a fly on the wall at the Meadham Kirchhoff studio last summer, you would have heard the rebellious sound of The Slits playing loud, whilst images\u00a0of front-woman Viv Albertine plastered\u00a0the walls. For those of you unfamiliar, Albertine\u2019s position in female-punk history is landmark. One of the first ever female punk icons, she re-defined the cultural expectations of how women should dress, behave, and most importantly, what they could achieve. This collection was devoted to her success in refusing to be anything other than herself.<\/p>\n<div title=\"Page 1\">\n<p>It soon became clear that the title of\u00a0the show, Reject Everything, was so\u00a0much more than a throw-away political comment. It was punk \u2013 not just in fashion, but more so in attitude. \u201cViv was my favourite Slit, I always love a blonde,\u201d explains Meadham. \u201cHer style has always had an enormous influence on my work.\u201d<br \/>\n<a href=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/02\/Meadham-Kirchhoff-1.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter\" alt=\"Meadham Kirchhoff 1\" src=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/02\/Meadham-Kirchhoff-1-1024x667.jpg\" \/><\/a><\/p>\n<div title=\"Page 1\">\n<p>Though there\u2019s one outfit in particular that\u2019s most significant \u2013 the one donned by Albertine in the opening scene of\u00a0The Punk Rock Movie, directed by The Slit\u2019s former band manager, Don Letts. \u201cViv wears this pink little girl dress, then standing up from the bed she pulls on these shiny pink knickers whilst a long ribbon dangles from her hair,\u201d enthuses Meadham. \u201cThis collection was entirely inspired and driven by everything Viv was, and still is.\u201d And by that he means, life post- Slits too. Reading her biography &#8211; having expected to lose interest after the chapter documenting the band\u2019s break up \u2013 Meadham found himself enthralled by Albertine\u2019s account of overcoming depression, fear, an oppressive husband, suburban domesticity and a near death experience,\u00a0and hungry for life, with a new sense of optimism.<\/p>\n<div title=\"Page 1\">\n<p>In the weeks leading up to Reject Everything, Meadham knew what he had to do. \u201cI nervously invited Viv to the show,\u201d he explains. \u201cNervous, because I knew Viv hates nostalgia and has no interest in what\u2019s commonly been labelled as \u2018punk\u2019 in the 35 years since she lived it.\u201d<\/p>\n<div title=\"Page 1\">\n<div>\n<div>\n<div>\n<p>Of course, Albertine accepted Meadham\u2019s invitation. He was terrified by what she might think, but after the show she introduced herself, expressed her appreciation for the diverse model casting and announced that she loved the girl in the opening look. Dressed in pink plastic marigolds and a graffiti-printed leotard (violet candy-floss hair worn high, eyebrows crayoned pink, eyes underscored in red) \u2013 that girl was model, photographer and artist, Arvida Bystr\u00f6m. Meadham\u2019s world was complete.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div title=\"Page 1\">\n<p>Having first been introduced to Bystr\u00f6m by Tavi Gevinson in 2011 (when working on a mini-zine called Vomit Pink) \u2013 Meadham has since been mesmerised. \u201cI immediately became obsessed with two of Arvida\u2019s self-portraits \u2013 one with unshaven armpits (which at the time, I hadn\u2019t seen in about a decade), pink hair tucked inside a choker around her neck; and one with a vacant, perhaps stoned, expression, pink moustache drawn above her lip,\u201d says Meadham. \u201cI don\u2019t know how to express why or how I identified with these two simple self-portraits, but they were so pure, so sexual, so confrontational.\u201d<\/p>\n<p><a href=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/02\/MEADHAM-KIRCHOFF-41.jpg\"><img decoding=\"async\" class=\"aligncenter\" alt=\"MEADHAM KIRCHOFF 4\" src=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/02\/MEADHAM-KIRCHOFF-41-1024x725.jpg\" \/><\/a><\/p>\n<div title=\"Page 2\">\n<p>Resisting the desire to invite Bystr\u00f6m to walk in one of his shows until the perfect moment, Meadham maintained an online relationship with his muse. But when Reject Everything was born, Bystr\u00f6m had to be cast. \u201cArvida perfectly embodies the spirit that I wanted from the collection, the freedom and irreverence I feel from The Slits and from Viv herself. In a world saturated with images of emaciated girls, sexually fantasised through the male gaze, Arvida\u2019s self-portraits represent autonomy and self-sexual-expression.\u201d Portraying the opposite of what is accepted and expected of femininity, Bystr\u00f6m is setting a new standard for beauty, one that welcomes imperfections with open arms.<\/p>\n<div title=\"Page 2\">\n<p>Four months after the show, following the news that Meadham Kirchhoff would not be showing at London Fashion Week for AW15, Albertine agreed to model the Reject Everything collection exclusively for Wonderland, along with pieces from her own archive. Meadham knew exactly who he wanted to shoot it. \u201cI don\u2019t like men and I definitely don\u2019t like male photographers. I don\u2019t trust them,\u201d he explains. \u201cWhen I was looking for someone to shoot, it immediately became obvious to me that this was going to be my first project with Arvida. Not just because she opened and closed the show, but because I wanted the images to have a sense of honesty, spontaneity and life.\u201d<\/p>\n<div title=\"Page 2\">\n<p>That\u2019s exactly what Albertine brought\u00a0to the shoot. Life. Arriving on set in a casual checked shirt, faded black jeans and ankle boots (with barely a scrap of makeup on), it was hard to believe she celebrated her 60th birthday the day before, more so when she danced around in front of the camera, guitar in hand, effortlessly at ease. \u201cDon\u2019t make me look boring,\u201d she laughs. With an array of eclectic 70s archive pieces stacked on the rail before her, it would have been nearly impossible to. During the shoot, Meadham lusted over a pair of Albertine\u2019s red killer heels purchased at legendary King\u2019s Road boutique SEX, two pairs of her Seditionaries boots, a square cowboy t-shirt (that he later wears for a portrait), and, most impressively of all, her pre-Slits band mate Sid Vicious\u2019 leather jacket. The pair talked at length about Sid and Nancy, and Meadham\u2019s love for 70s boys \u2013 Billy Idol, Vicious and Paul Simonon. They certainly don\u2019t make them like that anymore.<\/p>\n<div title=\"Page 2\">\n<p>Suspicious of modern day girl-punk and almost oblivious of the Riot Grrrl movement, if one thing pisses Albertine off, it\u2019s how\u00a0far into music history you have to delve to find The Slits. \u201cBack then we were abused and attacked everywhere we went, we didn\u2019t look like anyone else on the streets, we didn\u2019t act like other girls,\u201d explains the singer. \u201cOur audiences had never seen girls on stage playing electric instruments before. We felt very achieved this with the album Cut, but it took about 30 years for people to realise we broke new ground. Including our record company, Island Records, who now admit it\u2019s one of their top fifty albums of all time,\u201d she laughs.<\/p>\n<p><a href=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/02\/MEADHAM-KIRCHOFF-31.jpg\"><img decoding=\"async\" class=\"aligncenter\" alt=\"MEADHAM KIRCHOFF 3\" src=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/02\/MEADHAM-KIRCHOFF-31-1024x722.jpg\" \/><\/a><\/p>\n<div title=\"Page 2\">\n<p>Just like her music, Albertine\u2019s dress sense was considered \u201cout- there\u201d. Aged 15 and penniless, Albertine longed for Ossie Clark dresses, Bus Stop Boutique mini skirts, granny glasses and bags from Biba. \u201cEvery Saturday afternoon I would go to Kings Road or Kensington High Street and just look at the people going in and out of the shops,\u201d she recalls. \u201cThe boutiques were like beautiful grottos, full of real dress-up stuff.\u201d Unafraid to shock, Albertine\u2019s outfits were a mash-up of little girl dresses, bondage, S&amp;M, ballet costumes and Brownies uniforms \u2013 all thrown together with a pair of Doc Martens to boot. Just like Meadham, Albertine was pioneering individuality, fighting for freedom and striving for equality. \u201cIt was a comment on what was expected of girls at the time. Juxtaposing those \u2018uniforms\u2019 threw all of those roles into relief. It made you see them all differently and question them. Why are they so ridiculous? Why are we allowed to wear tutus and ribbons, but not dog collars and rubber stockings?\u201d<\/p>\n<div title=\"Page 2\">\n<p>Gender was irrelevant, they were unified by punk. \u201cWe weren\u2019t critical of anyone that was thoughtful and relevant, but we were extremely critical of lazy and fake creativity,\u201d recalls Albertine. \u201cWe weren\u2019t verbally supportive and touchy-feely or all west coast about it, rather, nothing bad was said and you turned up to each others\u2019 gigs if they were doing OK. We thought people who were not into what we were doing and thinking were backward.\u201d<\/p>\n<div title=\"Page 2\">\n<p>Leaving Bystr\u00f6m to shoot a series of self-portraits wearing Reject Everything, we headed\u00a0to Albertine\u2019s Hackney home (where she lives with her 15 year-old daughter). What was behind the front door was somewhat unexpected. Rather than surfaces crowded with dust- coated ephemera, the new-build house was clean and modern, vacant of Albertine\u2019s past; save for a framed photograph of herself, Debbie Harry, Siouxsie Sioux, Chrissie Hynde, Pauline Black and Poly Styrene. But, when you take into account that Albertine traded in the daily grind in favour of re-learning the guitar for her debut solo album The Vermilion Border \u2013 33 years on from \u2018Cut\u2019 \u2013 it\u2019s clear she\u2019s still got it. Punk-rock luminary, coolest mum ever and Meadham Kirchhoff\u2019s muse, in the words of Edward Meadham, \u201cViv Albertine is more punk than you\u2019ll ever be.\u201d<a ><br \/>\n<\/a><\/p>\n<p ><a href=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/02\/MEADHAM-KIRCHOFF-21.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-45793\" alt=\"MEADHAM KIRCHOFF 2\" src=\"\/\/media.wonderlandmagazine.com\/uploads\/2015\/02\/MEADHAM-KIRCHOFF-21-1024x668.jpg\" \/><\/a>\u00a0<em >All clothing MEADHAM KIRCHOFF SS15\u00a0<\/em><\/p>\n<p><strong>Film:<\/strong> Sharna Osborne.<\/p>\n<p><strong><strong>Words:<\/strong>\u00a0<\/strong><a href=\"https:\/\/twitter.com\/BrookeMcCord\">Brooke McCord.<\/a><\/p>\n<p><strong>Photographer:<\/strong> Arvida Bystr\u00f6m.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><strong>Fashion Editor:<\/strong> Edward Meadham.<\/p>\n<div title=\"Page 4\">\n<div>\n<div>\n<p><strong>Hair:<\/strong> Sarah Jo Palmer.<\/p>\n<p><strong>Styling Assistant:<\/strong> Kathryn Hewwitson.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We bring together Edward Meadham, Arvida Bystrom and The Slits front woman Viv Albertine together in a film by Sharna Osborne.<\/p>\n","protected":false},"author":4,"featured_media":45795,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9418,9420],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Reject Everything: Edward Meadham, Arvida Bystrom &amp; 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