{"id":19157,"date":"2013-05-22T11:35:08","date_gmt":"2013-05-22T11:35:08","guid":{"rendered":"http:\/\/www.wonderlandmagazine.com\/?p=19157"},"modified":"2013-06-11T10:12:39","modified_gmt":"2013-06-11T10:12:39","slug":"tricky-false-idols-interview-nothing-matters-video","status":"publish","type":"post","link":"https:\/\/www.wonderlandmagazine.com\/2013\/05\/22\/tricky-false-idols-interview-nothing-matters-video\/","title":{"rendered":"Nothing’s Changed: Tricky’s New Album ‘False Idols’"},"content":{"rendered":"

Tricky <\/a>returns with a new album, and a bevy of talented songstresses and beatsmiths. Watch his ‘Nothing Matters’ video with Nneka here.<\/p>\n

\"Tricky<\/a><\/p>\n

So, what have you been doing lately?<\/strong><\/p>\n

Musically? I don\u2019t hangout in that celebrity field, I just spend time with friends and family. You won\u2019t catch me at the Brits, I have been to the Brits but if I won an award tomorrow, someone would have to go and collect it for me. The Brits is just a pat on the back to say you\u2019ve made a lot of money for the music industry. I don\u2019t give a fuck about that shit, I\u2019m not social like that, I prefer a simple life.<\/p>\n

This deal with K7! puts me back in charge, I\u2019m in control of my own destiny rather than listening to someone else, I\u2019m an older guy now, I don\u2019t see the point of being on someone else\u2019s label, making them money, doing what they say. For me, music is survival, I just need to make enough to travel and put my kid through school. If you want to be a millionaire and own a private jet then you need to charm the radio.<\/p>\n

How long did it take to put the album together?<\/strong><\/p>\n

Two weeks.<\/p>\n

Two weeks. Crikey.<\/strong><\/p>\n

Two weeks to write it and then time to mix and edit. Massive Attack took two years, so either I\u2019m fast or they\u2019re slow. I work fast because I get bored. If I have to work on a song for four days it\u2019s not going to make the album. I\u2019m not too precious about throwing things away. I have had a long career, I have made ten albums, I have achieved many things and I want to provide opportunities for others. If I do good, my artists will do good. If I make my best music now then my artists will come through.<\/p>\n

Where do you find your artists?<\/strong><\/p>\n

Fran came to a audition and her performance blew me away. At first I was just looking for someone for my live shows but then I decided to put her on the album. Some friends introduced me to Fifi, I loved her demo, and now she\u2019s also on my album. My younger brother is also on the label. He\u2019s not on this album as he was in prison at the time.<\/p>\n

I can\u2019t speak for the others on my label, I don\u2019t tell them what to do but I think the music industry is going in the wrong direction, we have people like Simon Cowell sitting on panels, judging people. That\u2019s where we are \u2013 everybody wants to be a popstar, that\u2019s not really an ambition. Why the fuck would you want to be famous?<\/p>\n

That\u2019s the age we\u2019re in, it\u2019s sickening to me. Like Justin Bieber<\/a>, he can\u2019t be happy. Why would anyone want to live like that. For instance, the people that listen to my music, I don\u2019t want to call them fans because they\u2019re not fanatical, they\u2019re intelligent people, they don\u2019t need to follow me around, I don\u2019t need a cam in my house.<\/p>\n

All my new music discovers me these days, my daughter likes to introduce me to new bands, at the moment I am listening to a new rapper, Hopsin, from LA. He\u2019s very truthful, he says that you make it sound like doing drugs and being shot is good.<\/p>\n

Plans for the rest of the year?<\/strong><\/p>\n

I have a short film coming out, it\u2019s French with English subtitles. And touring, of course.<\/p>\n