{"id":17101,"date":"2013-04-03T13:58:29","date_gmt":"2013-04-03T13:58:29","guid":{"rendered":"http:\/\/www.wonderlandmagazine.com\/?p=17101"},"modified":"2013-04-08T10:21:32","modified_gmt":"2013-04-08T10:21:32","slug":"courtney-love-the-new-face-of-saint-laurent-and-njoy","status":"publish","type":"post","link":"https:\/\/www.wonderlandmagazine.com\/2013\/04\/03\/courtney-love-the-new-face-of-saint-laurent-and-njoy\/","title":{"rendered":"Courtney Love: The new face of Saint Laurent – and NJOY"},"content":{"rendered":"

Courtney opens up about her love for Hedi Slimane<\/a>, her new music and her gig as the unlikely spokesperson of electronic cigarette brand NJOY<\/a>.<\/p>\n

<\/p>\n

 <\/p>\n

\"Courtney<\/a><\/p>\n

Courtney Love is full of surprises as of late – not so surprising, given it\u2019s Courtney Love, but more to the point… Have you noticed her Twitter support for NJOY<\/a>? (For those who didn\u2019t witness every Fashion Week hipster puffing on one in New York, it\u2019s a brand of electronic cigarette.)<\/p>\n

Love\u2019s credited it helping her go from three to one pack-a-day, and now she\u2019s the unlikely face of its latest campaign. Less surprising is yesterday\u2019s big reveal: Love, joined by Marilyn Manson, Kim Gordon, and Ariel Pink, is fronting the newest Saint Laurent<\/a> campaign.<\/p>\n

Read on for her thoughts on Hedi Slimane<\/a>‘s grunge collection, the important advice she took from David LaChapelle and Drew Barrymore, and the thing that still pisses her off the most \u2013 namely, where are her fucking keys to the city of Malibu?<\/p>\n

How long have you been a smoker? And… why NJOY? <\/strong><\/p>\n

I’ve been smoking since I was 11; I think I started with Kools or Virginia Slim Menthols or something ridiculous. I liked NJOY because they have the throat kick that\u2019s like smoking a real cigarette. I was able to go to opera at the Met and do my face in the bathroom and have an NJOY. And every time these ladies would start bitching at me, I’m like, \u201cIt’s a fake cigarette!\u201d Then I went to a screening and everyone was smoking my NJOY \u2013 one of the Kennedy kids, Andr\u00e9 Balazs, everyone. I can’t tell you how much it’s changed my life. If I go out tonight, I can go to Cipriani’s, I can go to the Met Ball and I can fucking SMOKE, if you will.<\/p>\n

Some people <\/strong>still get a lot of side-eye because they look so much like the real thing.<\/strong><\/p>\n

It looks like a cigarette so people get offended, which just shows you the moral condition of what being a smoker is. There’s a whole generation of smokers in this country and we’re looked upon like we’re crackheads.<\/p>\n

But you\u2019re really<\/em> into these things, right? You\u2019re not like, the new face of Pepsi but chugging Diet Cokes backstage.<\/strong><\/p>\n

This isn’t Jenny Craig \u2013 I don’t have to quit. But I’ve cut back smoking on my own without trying. I almost smoked three packs a day and now I’m down to a pack, which is insane for me. I still enjoy smoking, but it gives me a choice and that’s the important thing. \u00a0Sometimes [real cigarettes] are really enjoyable \u2013 there’s nothing like an after sex cigarette.<\/p>\n

Let\u2019s talk about some of your other projects, like your upcoming clothing line. What made you venture into fashion?<\/strong><\/p>\n

Back in 2008, some stylist told me that Versace<\/a> didn’t wanna dress me. I called David LaChapelle crying and he said, “Those guys paid you two hundred thousand dollars for you to wear a grey fucking mini skirt? Since when did you fucking give a shit? Make your own fucking clothes.” I never depended on [designers] before; I don’t depend on them now. If Hedi makes me his muse, that’s great. And I really, really, really love the pre-fall and the first Saint Laurent seasons \u2013 that’s my uniform for onstage. They could’ve been a little more generous with the blouses, I have to say!<\/p>\n

@hedislimanetwit<\/a>having gasms at the idea of rich ladies buying what we used to wear, finally someone got the actual look exact, no beanies<\/p>\n

\u2014 Courtney Love Cobain (@Courtney) March 5, 2013<\/a><\/p><\/blockquote>\n