We didn’t realise it, but we’ve been waiting for Jennifer Davies for a long time. This lady from Liverpool is producing pure pop anthems to sing your heart out to. Definitely fist-pump and foot-stamp inducing, and FYI, you’re only allowed to join in karaoke style if you’re pouting and stood in a girl power stance.

Polaroids flicker away to reveal a windswept Jennifer in the Californian desert, modelling designs all by Nabil Nayal. Jennifer’s powerful voice never struggles to take centre stage but her talent is truly showcased when the backing falls away and she’s left to purr alone. It’s unashamed, unabashed pop, there’s surely a place for Jennifer in the hearts of fans of Icona Pop and Charli XCX’s ‘I Love It’, as a track with the same potential to be an overwhelmingly huge hit.

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