An actor that embodies the current zeitgeist, Timothée Chalamet is consistently evolving, pushing boundaries of modern film and diving headfirst into every project he takes on. Now, working with the renowned director Martin Scorsese for the first time, he shows a new side of his artistry.

First directing for Bleu de Chanel over ten years ago, on a 2010 campaign, Scorsese is back with another fresh and powerful vision — building on his expertise to portray a multifaceted man on a journey of self-discovery. Touching on themes of fame and the dynamic between one’s public and private persona, it features contrasting black and white scenes with bursts of blue — representing glimmers of hope amongst the stark rigidity of a life in the public eye. Written just for Chalamet, the protagonist carves his own path — dimming the blinding lights of fame and living life by his own instinct. As he embraces the mystery of the blue, he comes face-to-face with his soul self, driving home the campaign’s message: “Find your blue, find yourself.”

“Bleu de Chanel has just the right amount of conviction and intensity to represent a man who refuses to be typecast,” explains Olivier Polge, Chanel In-House Perfumer-Creator. “A man who dismisses facades and who is not afraid to let vulnerability show through his tough, disarming exterior.”

Working together for the first time, Chalamet and Scorsese have shown that when bold and authentic creatives come together, true magic happens.

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