The infamous Swaroski has collaborated with fellow legendary eyewear brand, EssilorLuxottica, unveiling a new array of premium sunglasses and opticals. Inspired by some of Swarovski’s most iconic jewellery collections and designed under the creative direction of Giovanna Engelbert, this new selection has been crafted with the brand’s signature grace and mastery of light, cut and colour.

From statement shapes, brilliantly faceted crystals, sleek metals and vibrant colours, this collection is bound to turn heads. Speaking on the collection, Swarovski’s Global Creative Director, Giovanna Engelbert, explains “We are delighted to offer customers around the globe a new, reimagined eyewear assortment that celebrates self-expression and brings pure joy to the art of accessorising. Applying creative vision and fresh details to EssilorLuxottica’s expertise in quality craftsmanship is a dream partnership that allows customers to elevate any wardrobe look with chic eyewear that harmoniously pairs with Swarovski’s timeless jewellery pieces. We look forward to introducing the Fall collection and continuing to inspire customers’ style preferences for seasons to come.”

Presented through a captivating campaign, shot by Steven Meisel, the bold and daring collection shines beyond belief and truly enchants. Seen leading the campaign are a stunning pair of emerald green sunglasses, inspired by the Lucent Jewellery family, featured alongside its matching green Millenia jewellery. Treat yourself to a gift of a lifetime and start seeing the world crystal clear with this ravishing partnership…

Swarovski’s new eyewear collection will be available globally here and in select stores starting from September.