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JINS: THE NEW WAY TO SEE

On a mission to make eyewear for everyone, the Tokyo-based brand offers a fun new way to accessorise your eyewear.

On a mission to make eyewear for everyone, Tokyo based brand JINS offers a fun new way to accessorise your eyewear. Promising customisation and nostalgic collaborations, the way you choose to see has never been so fun.

Sharing their latest all-new Summer 2023 campaign, shot in LA’s Chinatown, JINS showcases how versatile their ergonomic yet irresistibly stylish glasses really are. Collaborating with brands such as Snow Peak and Sesame Street, JINS is pioneering the way glasses are designed and aligned with other innovative brands. JINS designs range from slim and sleek to chunky and statemented frames, meaning anyone and everyone will be able to find their perfect fit.

Shop from JINS to change the way you see today…