Introducing Celine and Joline, sisters and owners of flourishing brand Beverly Hills Lingerie. Founded back in 2018 with dreams of growing and maintaining the ever-evolving streetwear lingerie industry.

Inspired heavily by acclaimed icons Cher and Madonna, who pioneered the trend of lingerie as streetwear in the 1980s. The business partners share the same mission, in their own words, “We want to inspire every girl buying lingerie for the first time to feel as powerful as Madonna did singing on stage in that Gaultier cone bra. Lingerie is one of life’s greatest delights – and we think it should be affordable, approachable, yet luxurious.”

The tradition of lingerie belongs to the French and is an extensive one, with immense craftsmanship and legacy. Beverly Hills Lingerie brings these traditions into the present day, making the luxury accessible to the wider world and to people who haven’t necessarily been buying lingerie their whole lives.

With a mix of outerwear lingerie and staple bedroom pieces, the brand strive to give a sense of purpose, femininity, and individuality, all while lost in a collectivistic culture.

Shop from Beverly Hills Lingerie now at www.beverlyhillslingerie.com …