Louis Vuitton, founded in 1854, has become synonymous with the art of travel. Providing high quality, elegant travel companions in the form of luggage and accessories has always been at the heart of the brand — and now, they’re travelling into another dimension. With a new, limited edition capsule of collectibles, Louis Vuitton merges the physical and digital spaces and brings its history to the modern day.

More than 160 years after the original Louis Vuitton Trunk was introduced, the brand has released the first ever digital trunk. The VIA Treasure Trunk represents a new chapter of innovation and creativity, designed for those who “seek to travel through new dreams and new realities”. The trunks will be available in limited quantities, and with a digital key will provide access to products and immersive experiences launched throughout the year. The digital collectibles, combined with their physical counterparts, create a dynamic world at the forefront of innovation.

VIA Treasure Trunk – Louis Vuitton’s first digital trunk available from June 8th on louisvuitton.com.