Rising London band KIDS continue to elevate their artistry and appeal with arena ready anthem and visual “Worthy”.
KIDS are the epitome of a modern band. They delve deep into the crevices of modern and classic indie, punk, and rap, amalgamating into a sound that is dripping with gusto, authenticity and an unyielding British essence. Only appearing in their current format last year, each release to date from the band further highlighting the tidal wave of talent that the band possess. Building up steam ahead of the release of their debut EP, the band are swiftly picking up fans across the alternative music sphere.
“Worthy” is their fourth and finest single. Propelled by a ruggedly stripped back, yet uplifting, instrumental that is driven forward by the plucky guitar melody, we are encompassed by gripping vocals that chant a tale of trial and tribulation. The song is accompanied by an enthralling visual journey that takes us on a striking narrative, with the bands lead singer Beau Blaise learning how to box for the powerful and vivid video.
Speaking on the track, KIDS add, “The song is about the negative traits of masculinity, pushing through your issues without dealing with the problem itself. Theme wise we wanted to shoot the training + fight in the same spot so you know it’s an internal battle (flashing to being on his own at the end). The fight is the embodiment of pushing through your issues leaving yourself hurt and alone at the end + the Roses hint at the relationship side of the issue. You’ve beaten your rival, won your fight, got your rose but still left battered and with the same issues. It’s inspired quite a lot by the film Jawbone which deals with similar stuff”.
One of the best kept singles in the burgeoning UK indie scene, KIDS are a band with a big potential and a whole lot of heart.
Check out the visual below!