Wonderland.

PREMIERE: ALICIA KEYS – “COME FOR ME”

The decade-defining artist unveils the brand new music video for her new track ahead of the release of her deluxe album, KEYS 2.

A formidable force within the world of R&B and soul soundscapes, Alicia Keys has become a decade-defining staple within the music industry. As ambitious in her sound as she is passionate about social progress, Alicia has cascaded sounds from jazz to hip-hop, R&B to Neo-soul with her authentic cadence, harrowing lyricism and kaleidoscopic production. With no genre off-bounds to her masterful artistry, Alicia now looks towards visual content to plunge us deeper under her spell — and we submit, more than willingly. Bottling the euphoria that seeps from her stratospheric sounds, Alicia Keys collaborates with Khalid and Lucky Daye in a lucid, sensual and mesmerising new single, “Come For Me”. Dropping today alongside a dreamy visual, “Come For Me” boasts the nostalgia of classic 90s R&B, whilst its modernised video sparks the excitement of directions anew.

Performing on a custom-built set, Alicia, Khalid and Lucky Daye allow their bodies to float in time with the track’s slick flow — becoming at one with the groove-laden melody. Underpinned by an unwavering beat, the track evokes the haze of that after-hours feeling. And, as the visual slowly blinks in and out of focus, Alicia hypnotises her audience into a state of self-acceptance — encouraging us to accept nothing less than what we deserve, bidding those that no longer serve us adieu.

Having just announced the deluxe version of her critically acclaimed album, titled KEYS 2, “Come For Me” dares her listeners to do just that — and we follow suit with little to no resistance.

KEYS 2 is available to pre-order now. To stream the music video for “Come For Me” now, head below….

Words
Ella West