Wonderland.

OMANI PRINCESS × JCA

Raising awareness of mental health in the fashion industry, Omani Princess and JCA collaborate for a new programme.

Jimmy Choo x JCA
Jimmy Choo x JCA

It goes without saying that the fashion industry is one of the most competitive worlds going. With there being limited job opportunities and high-turner overs in a variety of sectors, the industry can take a toll on your mental health. And with this in mind, Omani Princess and JCA: London Fashion Academy partner for a new Mental Health and Wellbeing programme. Set to be rolled out early next year, the initiative will address the mental issues that come with both studying and working within the fashion industry, as studies have shown those in the creative file are 25% more likely to experience mental health problems.

“The fashion industry is obsessed with the idea of ‘perfection’ – this can often cause the most brilliant minds to struggle with mental health issues,” says Lucy London the Director of Short Courses at JCA: London Fashion Academy. “Our mission at JCA is to create mental health camaraderie for the next generation by supplying London’s emerging designers with reliable tools and resources to manage their wellbeing.”

The programme will see students take part in one-to-one sessions hosted by Her Highness Sayyida Basma, whereby they will discuss themes of self-esteem building and encouraging confident decision-making.

For more information visit jca.ac.uk

Jimmy Choo x JCA
Jimmy Choo x JCA
Jimmy Choo x JCA
Jimmy Choo x JCA
OMANI PRINCESS × JCA

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