With Gucci’s centennial well underway, it is only fair that devoted followers of the house be invited to bask in the grandeur and history-making ethos of the house. And, with this in mind, Gucci unveils Gucci Circolo Shoreditch.

A multisensory experience set to delight the senses, the Italian luxury fashion house is inviting people into its realm as its Gucci 100 and Aria collections can be viewed upon the first entrance of the pop-up, setting a reflective tone. And, as you make your way around the awe-invoking Sir David Adjaye-crafted building, the opportunity arises to bask in the sounds of Gucci’s Listening Lounge as track’s hand-selected by friends of the house, including Phoebe Bridgers Billie Eilish and Sir Elton John, ring out.

And, what better way to end the transportive trip than with a creamy oat milk cappuccino in the Gucci Café? A truly immersive and once-in-a-lifetime experience, Gucci Circolo Shoreditch has only worked to prove that the house’s 100th year is set to be a grand one.

To discover more, head to gucci.com.