We don’t know about you, but after a year of consistently scrolling through endless shopping pages and online returns, we’re ready to hit the streets again and experience the latest trends IRL. And what better way to start than at Burberry’s new flagship store on the iconic Sloane Street. Situated at No.1, the store encapsulates the essence of the luxury house, celebrating all things Burberry – from their rich history to their signature checked design. Featuring reinterpreted beige, black, white and red mirrored zones and high-gloss finishes, the store actively and dynamically creates a home in Knightsbridge that introduces us to their past, present and future.

Designed in collaboration with renowned architect Vincenzo De Cotiis, the store twists and bends the rules on classicism and blends it with contemporary materials that bring in a modern feel.

Speaking on the store, Burberry’s Chief Executive Officer Maro Gobbetti said, “Our new flagship store at No.1 Sloane Street is a manifestation of all that is Burberry: authentic, bold, elevated, with creativity at its core. An iconic destination in the heart of Knightsbridge, London, it is the first to carry our new global store concept, providing a uniquely British luxury setting for our local and international customers to explore our brand and products.”

For more information visit Burberry.com