Should you be in search of a little empowerment in the form of a girl-power anthem, look no further than Bella Vine’s new tune “Infatuated”. In a bid to rid the world of gendered norms and the stereotypes that plague the modern-day London dating scene, the singer-songwriter drew from her own experiences with infatuation and flipped them on their head, allowing her to reclaim her narrative with playful lyrics. As for the song’s sound, electro-pop sensibilities clash with the indie genre and a shimmering bass offers infectious rhythms as Vine’s sultry vocals draw the listener into her story.
“By flipping the narrative, I aimed to empower myself by transforming the message from the stereotypical damsel in distress to someone in control with desirability. Also, far too often women are displayed as heartbroken or pining, so it’s nice to have the reverse be heard,” explains the singer-songwriter when discussing the lyrics of her song.
Accompanied by neon-infused visuals that depict the young talent in a physical and lyrical conversation with a love interest, the music video only furthers the empowering nature of the track. And, with “Infatuated” standing as Vine’s explosive introduction into the music scene that will be followed up by the release of her upcoming conceptual album, it is clear that the only way is up for the rising star.
Listen to “Infatuated” below…