Paid for partnership: Klarna want to get real with shoppers – and we’re so here for it.
So what’s the deal with Klarna you ask? Over the last few years the buy-now, pay-later service has totally exploded into the public consciousness, making the shopping experience a breeze for anyone and everyone who loves to shop but want to feel safe and secure when shopping online. The Swedish company offers consumers the ability to nab all of their favourite brands – be it through ASOS, Nike, H&M, Made.com and Samsung – and pay back the bill when it suits you.
In the UK alone, the app has connected over 14 million customers to thousands of retailers worldwide, offering a try-before-you-buy scheme with no interest, no fees and no impact on their credit score. I mean, who doesn’t want to bring the shopping experience right to their living room? To make things even sweeter, Klarna even offers you 30 days to pay back your order, or the option to go through an instalment scheme spread across three months.
The company have always put us consumers first, sending notifications as a reminder when a payment is due, offering the ability to snooze any payment for an extra 10 days if you don’t quite have the funds yet – for free, giving alerts when an item on your watchlist drops in price, there’s even a 24/7 in-app chat for customer service!
All sounds pretty simple, right? That’s because it really is; but despite this, there are still some murmurs out in the ether that the company tricks shoppers into thinking they’re not spending real money. Wrong. Klarna even offers a comprehensive cost breakdown before you order to explain how it all works. After all, there’s no such thing as free money (that money tree never did materialise, did it?). Right before you place an order, they explain this is a credit product, highlight the payment breakdowns, as well as all the due dates in the checkout so you can see exactly how it works. Clarity is key.
With this in mind, having ensured the customer experience is as clean, smooth and enjoyable as possible, Klarna have even taken it upon themselves to devise a myth-busting service to make sure any and all purchases made with them have our total peace of mind. Isn’t that sweet?
Partnering up with Ignasi Monreal (Gucci, Netflix, Vogue), the duo has devised the ultimate FAQ on all things Klarna-rific across seven captivating artworks, be it their average shopper profile or even the tale behind the company’s name. The move is pretty out-there, putting transparency at the total forefront of their customer relations, but we’d expect nothing less from our favourite shopping saviours.
If you want the truth, the whole truth, and nothing but the bloody truth, it’s all laid bare over at mythbusterchallenge.com. Prepare to be wowed, surprised, and very, very intrigued – the truth does set you free after all…
Please spend responsibly, borrowing more than you can afford could seriously affect your financial status. Make sure you can afford to make your monthly repayments on time. 18+ T&C’s apply. Klarna Bank offers both regulated and unregulated products. Klarna’s Pay in 3 instalments is not regulated by the FCA. Happy shopping!