Meeting at the border between high fashion and athleisure, fashion brand les girls les boys launch their new collection.
Taken from the SS21 issue of Rollacoaster. Pre-order your copy now.
For SS21, London born les girls les boys is looking to the restorative power of mother nature. Colliding at the intersection of high-fashion and athleisure, and renowned for its shareable outfitting, les girls les boys is a beautifully hybrid brand with a free soul and strong modern message: be yourself, whoever that may be.
Rollacoaster has curated pieces from les girls les boys’ new Bamboo range of minimalist luxe intimates, featuring neutral sand tones and classic black, coupled with craftsmanship that prioritizes comfort. All pieces in this capsule have been created using bamboo fibre – a sustainable material that is light, hypoallergenic, gentle and breathable. This makes the latest les girls les boys collection perfect bodywear for all seasons as the bamboo fabric is naturally structured to adapt to keep you warm or cool.
The SS21 collection also showcases the les girls les boys commitment to combining beautifully designed modern pieces, thoughtfully made with sustainability in mind. Think seam-free with zero-waste production methods, 100% organic cotton sweats and jersey separates, and a true embrace of slower fashion.
The essence of the brand is captured in this collection as the clothes embody the “making your own rules and having fun” mentality intended by founder and creative director Serena Rees MBE. This collection further challenges us to rethink our notions of identity and gender by encouraging us to embrace fluidity. les girls les boys has shown itself as a fashionable brand that utilises forward-thinking by continuing to create pieces for all genders and showing consideration for the environment throughout their production process.
