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FENTY HAIR

Rihanna is set to expand her Fenty line into the world of haircare, aptly titled ‘Fenty Hair’.

Rihanna trademarks Fenty Hair

via @badgalriri

Rihanna trademarks Fenty Hair
via @badgalriri

She’s mastered music, makeup, publishing, skincare, underwear and high fashion, now it seems Rihanna has her eyes set on the world of haircare.

That’s right, Twitter was abuzz this weekend following news of Rihanna’s latest venture. Some avid fans had stumbled upon documents filed at the beginning of March, with Rih’s camp trademarking the name “Fenty Hair” for future usage in products that cover hair care preparations, dandruff shampoo, hair waving preparations and more.

The Fenty Hair rumours come just weeks after LVMH announced that the singer’s luxury womenswear label – Fenty – was going on hiatus just a little over a year after its inception. Both parties indicated that Rihanna would be focusing her efforts on Fenty’s cosmetics and skincare lines, as well as Rihanna’s underwear label Savage x Fenty.

As of yet, things are still well under wraps, but our imaginations have been running wild. We want Fenty branded shampoos, brushes, conditioners, dyes, you name it. We could even see an expansion into the world of bath and body, so Boots you better watch out, The Fenty Product Universe shows no signs of stopping just yet.

FENTY HAIR

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