Ever since its indomitable rise in the noughties (we see you Kim and Paris), Juicy Couture has never been a brand to shy away into the shadows.
And for the LA-hailed label’s electric Autumn/Winter 2020 collection, Juicy are paying homage to the Golden Age of Hollywood. Think opulence and elegance, but with nods to grunge subcultures – modern femininity celebrated in the most jaw-dropping, tire-screeching way.
Exclusive to juicycouture.co.uk, the BLACK label features black-as-night liquid vinyl trenches emblazoned with the logo, eye-achingly shocking pink hoodies, sheer thigh-high hosiery and lattice bodies, and positively sinful faux leather trousers.