With eye-catching motifs and vibrant designs, FENDI are back with their Pre-Fall 2020 collection, California Sky. Designed by Silvia Venturini Fendi through an exclusive collaboration with Los Angeles visual artist Joshua Vides, the collection features Vides’s unique black and white marker style peppered with sky blue and wisteria violet touches. Inspired by the free-spirited Californian vibe, the collection showcases elegant evening styles next to beachwear and activewear. The Guatemalan-American visual artist reworks FENDI’s iconic FF logo with splashes of energic cartoonish graphics printed over embossed cycling shorts and perforated leather jackets.

The contemporary artist also lends the style to the iconic Peekaboo and Baguette bags, revising the bags for a dynamic and urban vibe. The collection also spans nylon windbreakers, printed denim jeans and luscious featherweight fur coats and cardigans. The collection stays true to FENDI’s tradition of being experimental and creative with dizzyingly cool prints and refreshing designs.

FENDI will launch a special Men’s Piazza Pop-Up in celebration of the California Sky collection, at Harrods from 1stJuly.
Presenting Men’s Ready-to-Wear, Accessories and a limited edition Surfboard exclusive to Harrods for the UK.

#FendiCaliforniaSky
Pop-Up Dates: 1 to 28 July 2020
Harrods, Men’s Superbrands, Second Floor

For more information visit Fendi.com