In the light of the current pandemic, fashion brands have been scrambling to utilise their existing resources to aid the fight against the coronavirus.

And now, Bvlgari has announced that they will be donating 160,000 units of medical-grade hand sanitiser to the UK, which will be supplied to the NHS at the beginning of May. The gel will be available in smaller 75ml recycled bottles, for the NHS staff to be able to carry it on their person at all times and help protect themselves.

Back in February, the Italian luxury brand began its invaluable support in the fight against COVID-19 by donating a brand new state-of-the-art 3D high definition microscope to Spallanzani Hospital in Rome – all to aid the eventual development of a vaccination.

Later in March, when Italy became the epicentre of the pandemic, Bvlgari converted its fragrance production solely to the manufacture of hand sanitiser gel, later donated to hospitals and medical facilities across both Italy and Switzerland.

Production is taking place in Lombardy, at Bvlgari’s historic fragrance partner Industrie Cosmetiche Riunite [ICR] – the courageous output of 50 dedicated Bvlgari employees, who have chosen to continue working on a voluntary basis. This contribution is helping to stop the spread of the virus, and to save lives in Italy, Switzerland and now in the UK.