Since the release of their first single, “All Yours”, in April 2018, alt-pop band APRE have been making waves across England. Having recently toured with Half Alive and Friendly Fires, the duo are making a name for themselves as one of the UK’s freshest new bands.
Band members Charlie and Jules met in a west London chess club, and immediately bonded over their mutual love of the Pet Shop Boys, and in particular their social consciousness. With an emphasis on emotional and political turmoil, APRE’s sound engages with the wider issues surrounding all of us, creating universal music that will get you hooked.
“You Always Get it Wrong” is the band’s latest single, released in line with their next EP “The Guns Down”. This new single reflects on how relationships flourish in stable situations, comparing capitalist leaders with selfish lovers. An addictive, relatable and honest indie-pop track, “You Always Get it Wrong” sets the precedence for the band’s upcoming UK tour, beginning in Feb 2020, finishing at London’s Scala.
“There is so much going on in the world right now that doesn’t make sense to us: crazy leaders with power hungry ambition, making trigger happy decisions that are based on ego rather than actual sensible and considerate thinking about people and the future,” explains APRE. “We want to create a place, a dream world, where you can forget about those issues, where you can put down your anger and anxieties and leave them at the door, even if just for a few minutes. Somewhere you can trust and love the person next to you and enjoy the now.”
Watch the music video for “You Always Get It Wrong” below…