Wonderland.

PRADA EXHIBITION AT DESIGN MUSEUM

The North London museum will tell the story of the iconic Italian fashion house in next year’s exhibition.

Wonderland Design Museum Prada. Front and Back exhibition
Wonderland Design Museum Prada. Front and Back exhibition

You might think that North London’s Design Museum would find it difficult to top the tantalising exhibition around legendary auteur Stanley Kubrick, but after announcing their 2020 programme, it’s clear that the museum aims to keep impressing next year.

For next year’s Prada. Front and Back exhibition, Design Museum has been granted access to Milan’s Prada HQ for an upcoming show. Allowing visitors an insight into Prada’s unique creative approach and its most iconic collaborations, the exhibition will focus on Miuccia Prada, the heir to the Italian fashion house and the businesswoman and designer who made the Prada brand what it is today. Since the 70s, Miuccia and her husband, Patrizio Bertelli, have redefined our understanding of style, luxury and art, merging the three to create some of the most well-known and well-worn designs in the world.

“Through the prism of design visionaries such as Rem Koolhas and Herzog and de Meuron, we will tell Prada’s remarkable story in fashion”, explains Deyan Sudjic, director and curator of Prada. Front and Back. “By questioning every aspect of the design landscape through our exhibitions, public and learning programme, we can connect design with people’s everyday lives and passions”.

The Prada. Front and Back exhibition will run at London’s Design Museum from September 2020. Find out more on their website.

PRADA EXHIBITION AT DESIGN MUSEUM

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