Wonderland.

MONTBLANC POP UP

Luxury German watchmaker’s Montblanc have launched a striking travel pop-up in East London called “In Transit”, collaborating with contemporary artist Philip Colbert.

Montblanc Philip Colbert In Transit East London Pop Up
Montblanc Philip Colbert In Transit East London Pop Up

Commuting a struggle? Are you tired of lugging a tatty tote bag or a scratched up satchel onto the tube? Maybe you just have too much to cram into your tiny cross-body, it’s ok, we’ve all been there. If you’re around East London this weekend, we suggest getting your luggage on at Montblanc’s vibrant new travel pop up, “In Transit”.

The retail spectacle opened this past Tuesday, offering shoppers a chance to #Reconnect2theWorld with the German brands new travel line #MY4810. And what better venue to host such an elaborate affair than the historic and quintessentially Shoreditch Spitalfields Market?

The pop up marks the luxury watchmakers’ first UK artist collaboration, and its first encounter with the cutting edge East London creative scene – the latest in a long list of initiatives supporting arts and culture since across the globe since 1992.

Montblanc Philip Colbert In Transit East London Pop Up Bags
Montblanc Philip Colbert In Transit East London Pop Up Sculpture
Montblanc Philip Colbert In Transit East London Pop Up Bags
Montblanc Philip Colbert In Transit East London Pop Up Sculpture

Montblanc and Colbert invited guests into a hyperreal lobster world, fit with distinctive wall sculptures and unique motifs dotted around the space. DJ Henri provided the nights’ delectable soundtrack, giving attendees the chance to bust a move and bump shoulders with the likes of Reggie Yates, Henry Conway and the incomparable PVC queen Pandemonia. While the tunes were blaring, guests chomped on canapés filled with seared sesame tuna and topped with wasabi, whilst guzzling on Maestro Dobel cocktails and Louis Roederer champagne – sounds like a good time to us!

In addition to the Colbert designed #MY4810 trolleys, a display of Montblanc Summit 2 series smartwatches and a swuave selection of Extreme 2.0 leather bags was also in the periphery. So if you’re in the market for some unique travel accessories, get down to In Transit before the 20th of October to literally secure the bag.

‘In Transit’ is currently at 47 Brushfield Street, Spitalfields, London, E1 6AA 15 – 20 October 2019 12-7pm (Tuesday-Saturday) and 12-5pm (Sunday)

Montblanc Philip Colbert In Transit East London Pop Up Lobster
Montblanc Philip Colbert In Transit East London Pop Up Lobster Army
Montblanc Philip Colbert In Transit East London Pop Up Lobster
Montblanc Philip Colbert In Transit East London Pop Up Lobster Army
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MONTBLANC POP UP

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