For AW19, Chromat transformed Industria, a warehouse space in NYC’s West Village, into a heady Miami beach.
As ever, the brand’s designer Becca McCharen-Tran lead the way on inclusivity with an A* casting diverse in size, age and race, who stormed the runway to the tunes of reggaeton legend Ivy Queen.
The collection focused on swimwear and bodycon in loud and playful shades of fuchsia, neon lemon and electric blue, with vibrant makeup looks to match.
As well as the Latin and Caribbean influences prevalent in Miami, McCharen-Tran cited climate change as a key reason behind the Florida-inspired collection (as she explained in the show notes, the state’s coastline is on the “front lines of climate change”). With exotic flowers and plants incorporated into the runway looks, the show celebrated the natural beauty of the city and, in turn, made a statement encouraging eco-consciousness.
Catch up on what went down backstage at Chromat below.