Wonderland.

PHVLO: LATEST DROP

Sustainable, multifunctional “25 hour lifestyle” fashion.

Back in 2017, an unassuming, young London-based brand landed in our wardrobes with sustainability and multifunctionality at the heart of its ethos.

Offering up innovative athleisurewear, pieces from PHVLO (pronounced “flow”) are created with luxurious eco-friendly fabrics, and “change” depending on the flexible needs of the wearer – i.e. made for those with busy “25 hour” lifestyles. Think hood-collar hybrids. Machine washable suits. Bomber jackets that change silhouettes.


And if their latest drop is anything to go by, their ingenuity knows no bounds. For those regularly racking up air miles, a neck pillow, that opens up into a reversible padded vest. Knitwear comes with detachable sleeves for fickle weather (or just, you know, commute-life), or jumpers with removable panelling and draping to add or minimise, based on the occasion.

Basically 2 for the price of 1, right?