Wonderland.

SWEAR LAUNCHES AIR NITRO

Calling all sneaker heads! The footwear brand is back with their most customisable design yet.

Swear Air Nitro Emily O’Donnell sitting
Swear Air Nitro Emily O’Donnell sitting

Unless you’ve been hidden under a rock for the last couple of years, your Insta feed and Pinterest boards have probably been vulnerable to the massive (sneaker) attack of solid, chunky, dad trainers – championed by celebs and the street style masses alike.

And London-based footwear brand SWEAR has been at the forefront of this, with their range of exaggerated, bold kicks inspired by the 90s music and culture scene (with all the customisable trimmings).

And now, SWEAR have launched their new Air Nitro style. Characterised by the brand’s signature platform Air sole unit, the sneaker is their most customisable yet. Panelling, trimmings, detailing. Customise your feet in suede, leather, hairy calf, and even python or crocodile – in all the colours.

If you err on the more indecisive side, the brand have put together 13 pre-customised styles, and enlisted the help of three influencers to design their own: artist Emily O’Donnell, fashion entrepreneur Eddie Wailes and model Pia Cruz.

Check out the videos below for more info on their designs. Find out more at swear-london.com

Swear Air Nitro Emily O’Donnell art
Swear Air Nitro Emily O’Donnell closeup

Artist Emily O’Donnell

Swear Air Nitro Emily O’Donnell art
Artist Emily O’Donnell
Swear Air Nitro Emily O’Donnell closeup
Swear Air Nitro Eddie Wailes
Swear Air Nitro Eddie Wailes closeup

Fashion entrepreneur Eddie Wailes

Swear Air Nitro Eddie Wailes
Fashion entrepreneur Eddie Wailes
Swear Air Nitro Eddie Wailes closeup
Swear Air Nitro Pia Cruz sitting
Swear Air Nitro Piaz Cruz design

Model Pia Cruz

Swear Air Nitro Pia Cruz sitting
Model Pia Cruz
Swear Air Nitro Piaz Cruz design

SWEAR x EMILY O'DONNELL from SWEAR London on Vimeo.

SWEAR x EDDIE WAILES from SWEAR London on Vimeo.

SWEAR x PIA CRUZ from SWEAR London on Vimeo.