Wonderland.

F IS FOR FENDI PRESENTS GRAFFITI

Eight Italian street artists were invited to the rooftop of the Rome HQ.

F is for... Fendi presents GRAFFITI - artist on rooftop
F is for... Fendi presents GRAFFITI - artist on rooftop

Fashion Week Migos parties. Parkour with world-famous freerunners. Basketball performances. F is for Fendi was originally set up by the Italian fashion house as a communication platform to tap into the frenetic energy of the younger generation – and their latest project does not disappoint.

As part of their latest project “graFFiti”, eight street artists were invited to the rooftop of Fendi’s Rome HQ for a nighttime “art performance.”

Each artist created unique interpretations of the word “graffiti,” embodied within the confines of a map of the world. The result? Eight personal fluorescent works of art illuminating the blacklight rooftop. To Rome with love.

Watch the video below…

F is for... Fendi presents GRAFFITI - art rooftop
F is for... Fendi presents GRAFFITI - art rooftop
F is for... Fendi presents GRAFFITI - artist
F is for... Fendi presents GRAFFITI - world map
F is for... Fendi presents GRAFFITI - artist
F is for... Fendi presents GRAFFITI - world map
F is for... Fendi presents GRAFFITI - all artists
F is for... Fendi presents GRAFFITI - all artists

F IS FOR FENDI PRESENTS GRAFFITI

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