Ever wanted to get your hands on some new trainers but every style you see is not quite right and you wish you could just mix ’em together? Well, shoe connoisseurs SWEAR have your back!
With the launch of its new CUSTOMISE 48HRS and CUSTOMISE 360 range, the shoe brand has dropped the world’s first completely customisable range – luxury edition. Using state of the art 3D modelling technology, the footwear faves will turn your doodles into shoes all your pals will be jealous of. But don’t worry if sometimes inspiration fails you, the gang will guide you through with suggestions of their own editorial themes.
They’ve even got a group of professionals on board to help you out. Recruiting global megastar will.i.am and model/activist Leomie Anderson, to name a few, to cook up a few of their own creations which can be fully customised by you. The pair will be joined by fellow curators in the upcoming months as SWEAR promises to keep coming at us with innovative and interesting designs. In fact, to ensure they’re never perceived as stale, a new style will be launched every month so you’ll never be without a fresh pair of shoes to oggle over.
“With the new SWEAR we are providing not only the first fully customisable luxury sneaker but we are also disrupting the retail model,” explains founder José Neves. “We have abandoned fashion seasons in favour of monthly newness. Every sneaker is customised, from basic personalisation to cusomisation from scratch.”
To celebrate the launch, SWEAR is offering Wonderland readers an extra excuse to bag a new pair of shoes (not that we ever needed one!) with the arrival of an exciting new competition. All you gotta to is head to Instagram, follow @swearlondon and like this image; three easy steps for one lucky winner to win a pair of snazzy new sneakers up to the value of £1,000. You have until Saturday; enjoy.