Wonderland.

MFW: Gucci AW17

Gucci’s combined men’s and women’s AW17 121-piece collection was one for the books.

The Incredible Set

Dreamy piano notes echoed as the models made their way through a huge glass walkway behind a towering purple pyramid set – meant to evoke a greenhouse – and crowned with a weathervane in the shape of a rooster. The cage-like set made for a brilliant political statement to the world we, as consumers, currently are living in: numb and controlled by power.

The Coco Capitán Collab

After a brilliant collaboration with graffiti artist GucciGhost, Michele’s back at it again with photographer and artist Coco Capitán, who emblazoned invitations and pieces like simple Gucci logo t-shirts with quotes like “Common sense is not that common”, “Tomorrow is now yesterday” and “What are we going to do with all this future?”.

The Multi Inspiration

There were hints of the Renaissance, Victorian England, 80’s excess, 90’s logomania; there were logo sweatshirts, headbands, chokers, PVC trousers, face tattoos and septum rings – sometimes all in one look. There were nods to 70’s flower power as wide-legged trousers, long trenches and suits galore were smeared in whimsical floral patterns. Overwhelmingly detailed and loud designs managed to look homogeneous and mind-numbing, much in synch with Michel’s androgynous approach to design, as male and female models were clad in glittering body stocking and stomach-exposing onesies decorated with tigers.

MFW: Gucci AW17

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