Wonderland.

#StrapYou: FENDI Pre Fall 2016

Fresh to death: the accessory you never knew you needed.

It’s that of year again – our favourite! When another range of superfluous accessories comes from FENDI: a fresh new line of shoulder straps. Superfluous, because let’s be real, you don’t need multiple straps for your bag, but boy oh boy, do we want them.

Celebrating a new collection of shoulder straps, FENDI have released a video to showcase the accessory in all its glory. The interchangeable strap comes in 23 varieties (we’re going to need a whole separate wardrobe just for straps… Too much? For FENDI, never), from neon yellow and purple mink to python skin, and can clip onto any bag for an immediate FENDI refresh.

In the video, objects like scarves, umbrellas and flowers become shoulder straps with a swish and flick of magic, lending colour and creativity to even the most minimal look.

Words
India Birgitta Jarvis