The Tuts are three women from West London who batter their instruments, crowdsurf, and write punk pop tunes that demand dancing. They’re a breath of fresh air in the male-dominated punk and garage scene, fusing brash guitar with joyous vocal harmonies.
The Tuts are the politically-engaged, angry, totally fan-funded girl band of the future, addressing everything from industry sexism and the Tory government to bad boyfriends and creepy ex-friends. They’re Nadia Javed, Harriet Doveton and Beverley Ishmael, and they’re releasing their debut album ‘Update Your Brain’ this month.
Your debut, ‘Update Your Brain’, is going to be released on 8th September. Are you excited? How long has the album been in the making?
Nadia Javed: I am so excited that it’s almost tipping me over the edge and my mental health is actually a bit all over the place – I’m so excited, anxious & worried about the whole thing. I feel like it’s an exam I’m revising for and I could do with another week of revision. When the album comes out it’s literally gonna be the pinnacle of careers.
We’ve funded the album via our Pledge campaign. It works as a crowd funder and we hit our target in 5 days. Currently, 709 people have pre-ordered the album, which is pretty good considering we’re a DIY band with no major label or anything. I’ve loved tracking our progress on pledge and looking at the graphs doing data analysis, I’m a geek like that.
Harriet Doveton: It’s been a long time in the making in terms of the songs. Some date back to when Nadia and Bev were teenagers, some are pretty new! We could’ve started working on recording the album ages ago…but I’m confident that NOW is the time and I’m so glad we didn’t do it any earlier. We’ve been prepping and working so hard day and night this year for Update Your Brain, so now I’m excited to just get it out there and let it also do it’s own thing as well as watch all our hard work pay off. I think people are gonna love it. 100% bangers, in my opinion!
Describe your sound to us in five words.
Nadia Javed: cacophony of bubblegum pussy punk pop
Harriet Doveton: Yummy, sincere, melodic, girl gang EXPLOSION!
Beverley Ishmael: FUZZY BUBBLE GUM POP PUNK
The video for ‘Let Go of the Past’ is so cool and kitschy! How did you come up with it?
Nadia Javed: The video idea came from the director Jennifer Doveton. She wanted it to look like Jackie magazine and we loved the idea cos it meant we could dress up all 60s/70s and go all out with the hair and makeup. We love any opportunity to get dressed up. The video mocks some of the old fashioned views that were around of the 60s 70s. For example, there’s a scene where Bev’s at uni but back in the 70s there were hardly any black people at uni. Teen Vogue were supposed to premiere the video and literally the night before emailed us saying that there wasn’t enough of a ‘peg’ for them. We all got into a panic, had a cry cos it was our first release off the album and we wanted it to go out with as much hype as possible. We got over the let down quickly – at the end of the day, we started DIY and we’ll continue DIY.
Harriet Doveton: When we ask my sister Jen to make us a new music video all she has to do is listen to the song ONCE and she’s buzzing with all these detailed adventurous yet totally doable ideas. She’s a creative genius. And she pretty much goes with her first idea every time, like it’s meant to be. So as soon as she heard Let Go of the Past she knew she wanted it to be based around ‘Jackie’ the magazine from the 1970s. Which gave us SO much beautiful aesthetic and ideas to work with. But its also pretty tongue in cheek and pokes fun at how backwards magazines were in previous eras (and still can be now!) Of course it was hard work, just us, Jen and a few friends helping out. But all you need is a small team of reliable people to make something happen.
The Tuts have no manager or promoter. Talk to us about why you’ve decided on the DIY approach.
Nadia Javed: We’ve decided to go down the DIY route for a few reasons. These days you don’t get major labels signing you up unless your parents are famous or you are lucky and have some sort of connection. The smaller record labels can’t offer us enough, we can basically do what they can without having to give away a cut of our fees (they usually want 15-20%). And lastly, we haven’t found anyone who is good enough and can do a better job of it than us. We write our own songs, book our own gigs, do our own social media, have full control over our creative inputs, contribute ideas about our merch, pretty much taught ourselves how to play our instruments. Last year we signed a deal with this cowboy manager, he had no contacts, told us we were shit and crap and basically put us down. We are 100% DIY – at times though it can get too much and you wish you could focus on the songwriting instead of chasing up press or packaging your CDs up to send off to radio stations.
Harriet Doveton: We didn’t exactly decide on the DIY approach. It was natural for us at the beginning of course to just be doing everything ourselves because who else would do it for us? Now we’ve toyed with the idea of working with others but we are proper control freak business women, so its hard to hand over basically our LIFE and passion to someone else. We worked with a manager for a short period of time and it actually delayed a lot of our plans and everything was a mess. Wouldn’t rule it out all together- maybe we’ll find our soul mate manager one day, are you out there? Call me.
But in the mean time, we are breaking our backs as a busy full time DIY band, but reaping the rewards too. Also, a lot of industry types don’t instinctively want to work with a group of women, they won’t always see us as an investment, perhaps just a passing fad. Of course, this is misogynistic, but we’re gonna just ride that misogyny wave to success. Why let it drag you under?