Shot by Emma Summerton and styled by Ondine Azoulay, Scotch & Soda’s first integrated campaign looks at the way the brand sparks a collection. From vintage finds to literature, the pieces could be inspired by anything, inline with their tag: “From Amsterdam, From Everywhere”. The image series shows just how eclectic and inimitable Scotch & Soda is, with plush patterned cushions, chandeliers and tapestry-like wallpaper all serving as visual inspirations.
‘Dam home-towners, Imaan Hammam and Naleye Junior (our new favourite fashion couple) star in the campaign, accompanied by Ellen de Weer, Laura Julie, Ryad Slimani and Ryan Keating.
Scotch & Soda Chief Marketing Officer Adam Kakembo says “The ‘From Amsterdam, From Everywhere.’ campaign marks a striking kick-off to a series of global brand initiatives to get more people to know and love the brand. It sure does. Watch Hammam and Junior’s interview below and become as obsessed as us!