Miu Miu move into 2015 with Anna Oh’s interpretation of the brand as a meme.

Meme’s are usually supposed be funny, but often aren’t, a viral image shared online like an electronic epidemic of bad taste and poor humour, of course Miu Miu have upped the classy factor for theirs.

Designed by American artist Anna Oh, Miu Miu’s memes represent one of our favourite fashion houses’ ethos. Celebrating the launch of the brand’s first fragrance (that we’ve been raving on about for ages), Oh has depicted the MiuMuse, the woman that Miuccia Prada envisions and reinvents every season. Unpretentious and free, the sketches are typically Miu Miu and will no doubt have their own viral moment online in coming weeks. Get ready to see Instagram painted in red, white and sky blue.

Here we preview a select two before the full release of the #MiuMuse Memes, 26th October.